Last Thursday, April 28, the Producers Guild of America National Capital Chapter produced a seminar on the burgeoning topic of Virtual Reality. Hosted by Newseum, the seminar entitled "Virtual Reality, Storytelling, and the News" featured experts in journalism, virtual reality, and new media production. Read more about event and watch the full video of the seminar below:
Virtual and augmented reality are transforming the way information and news are conveyed and consumed, and important stories are told. The promise and challenge of these new tools is connected to theNewseum’s focus on how the rapid evolution of media technologies has fundamentally changed the news business and will continue to affect an informed citizenry and our democracy.
Recent advances in consumer products and innovative applications are creating a new market for production companies and journalists. With customized camera rigs, stereoscopic lenses, and streaming applications, news producers are creating experiences that document major world events as audiences prepare to dive into content in ways not felt, or seen, before.
The Consumer Technology Association (CTA) estimates that 1.2 million VR headsets will be sold in the US in 2016, and estimates that, by 2020, the overall VR market will be somewhere between $50-150 billion. As VR content moves onto mobile devices and cost-effective headsets at an increasing pace, journalists and news producers will be in greater demand for new forms of immersive storytelling.
Join us for the first of a series of programs at the Newseum demonstrating these evolving technologies and innovative content with a variety of the best content creators, producers, technology companies and others involved in this emerging field.
Watch the full panel here:
Cameron Blake, senior VR producer, Washington Post
Cam Blake is the senior producer and lead developer of virtual reality for the Washington Post, creating Oculus Rift, augmented reality, and immersive 360-degree programming. He was previously head of creative direction for the news section of the Washington Post, developing high concept creative visual direction.
Mitch Gelman, The Knight Foundation
Mitch Gelman is the vice president of product at The Knight Foundation, where he oversees digital product development in key areas for properties that include more than 90 national and local news entities across the USA TODAY NETWORK. In this position, Mitch has developed a cutting-edge content management system, launched 600+ iPhone, iPad, Android, mobile Web and desktop products; and engineered award-winning emerging technology applications using spherical video- and gesture-based interactions to create virtual reality experiences. He was previously the COO of THX Ltd.; and senior vice president and senior executive producer ofCNN.com, among other positions.
Robert Padavick, Lead USA Today Network Producer for Virtual Reality
Robert Padavick is the lead network producer for virtual reality at USA Today, where he produces 360-degree video, and other emerging forms of storytelling. Robert works with teams across Gannett to power and scale premium digital video for dozens of Gannett sites. He was previously the director of content, for the Enough Project at the Center for American Progress, where he implemented multimedia production and strategy across platforms for upstart human rights campaigns, including trips to Sudan with George Clooney. He was also the senior producer of original content, news, for Yahoo!
Paul Cheung, director of interactive, Associated Press
Paul Cheung is the director of interactive for the Associated Press, where he oversees AP’s portfolio of digital innovations and revenue-generating products including interactive, print and broadcast graphics, mobile app, digital news sites and two Knight Foundation funded projects. Paul has built a global team of interactive producers, data-journalists, programmers, designers, animators, and researchers to create ground-breaking journalism. He was previously the global interactive editor of the AP. Paul is the president of the Asian American Journalists Association.
Chris Pfaff; PGA New Media Council
A former board delegate of the PGA New Media Council from 2006-2013; former PGA New Media Council vice chairman, and former PGA Board of Directors delegate, Chris was one of the founders of the PGA New Media Council member in 2003-2004. He leads a consultancy – Chris Pfaff Tech/Media LLC – that represents some of the leading service providers, audio/video technology firms, networking vendors, and media companies in the world. A veteran of the start-up world, Chris helped launch more than 20 ventures from the Lucent New Ventures Group, including iBiquity Digital; Flarion; Lucent Digital Video, and GeoVideo Networks, among others. In addition, he has helped launch AT&T’s Internet strategy; the Viacom New Media division of Viacom, Inc.; Sony Electronics’ Digital Betacam format, and Sharp Electronics’ LCD product division, among others.