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News: General

Five TV Execs Talk Shop at Hollywood Reporter RoundTable

Wednesday, August 10, 2016   (0 Comments)
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Five C-suite level TV executives gathered for The Hollywood Reporter’s roundtable to discuss the opportunities and challenges that arise when working with traditional basic cable vs. premium content subscriptions, as well as how to stand out in a world bursting with TV content. Among the Five are Netflix chief content officer, Ted Sarandos, HBO CEO Richard Plepler, A+E Networks’ Nancy Dubuc, AMC Networks’ Josh Sapan, and NBC Universals’ Bonnie Hunter.

Ted Sarandos discussed Netflix’s one on one relationship with subscribers who are always just one click away from canceling, their big budget endeavors as well as their lower budget pleasant surprises in projects such as Stranger Things, and the company’s ‘build it rather than buy it mentality’.

Richard Plepler said, "More is not better, only better is better,” and leveled with us on how difficult it is to keep up with increasing amounts of content.

Nancy Dubuc spoke about cable network Viceland, the importance of staying on brand, and global programming.

Josh Sapan defended taking leaps of faith saying, "Early on, it was, ‘Why are you doing dramas that cost too much and you can't monetize? It'll drown your company.’ Followed by, ‘Who are you going to be when Breaking Bad and Mad Men go off the air? You've got nothing, that's your identity and your destiny.’”

Bonnie Hammer talked about the perks of owning content, and the ability to redistribute it in different ways if it doesn’t perform as well as hoped.

- Contributed by Amanda Haas

- Read the full RoundTable at HollywoodReporter.com


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