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Celebrating Innovation - From The Executive Directors

Posted By Vance Van Petten & Susan Sprung, Friday, October 11, 2019

As National Executive Directors of the Producers Guild, we are constantly amazed by the innovative and meaningful content our members create. Nowhere is that more apparent than in the growing number of members producing “new media.” Defined by the PGA nearly 20 years ago, new media remains the most descriptive and inclusive way of referencing productions that are forced into existence from a landscape that’s constantly changing to include more progressive formats, techniques and delivery options. Key to the success of these projects is elevating the viewing experience of the audience—whether it’s giving them an opportunity to interact and make choices that alter the outcome of a story or placing them in an immersive environment.  

It’s an exciting time, and the Guild is honored to recognize outstanding new media producers by announcing the creation of The PGA Innovation Award. Going forward, this will be an official category of the Producer Guild Awards. 

We’re very grateful to the entire New Media Council, especially Vice President Jenni Ogden and John Canning. We’d also like to recognize New Media Council delegate Chris Thomes for all his hard work in spearheading the creation of the award.

We feel it’s important as a Guild to demonstrate our support and commitment to the many talented producers of new media and look forward to bringing even more attention to their projects in mixed reality, immersive and interactive storytelling. These groundbreaking producers add new dimension to our profession with works that are innovative and challenge the status quo.

Acknowledging the importance of the producing team, the award will be given to a program as a whole, rather than an individual producer. All entries will be reviewed and voted on by a blue-ribbon jury of 13 distinguished leaders in the field of new media.

The Guild is extremely proud of the rapid growth we’ve seen within the New Media Council and the many ways its Board serves our members. With the Innovation Award, we’re happy for the opportunity to publicly honor their outstanding work.


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