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News: General

Diverse US Audiences Drive Global Box Office Records in 2018

Thursday, March 21, 2019   (0 Comments)
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From The Hollywood Reporter:

Revenue from North America and Canada came in at a best-ever $11.9 billion, a mammoth 7 percent spike over 2017, while attendance was up 5 percent...

The growth spurt was fueled in part by a slew of tentpoles that appealed to ethnically diverse audiences, as well to younger moviegoers easily distracted by smaller screens and gadgets.

Three of the five biggest films in North America — Black PantherAvengers: Infinity War and Incredibles 2 — saw Caucasians make up less than 50 percent of their audience. 

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